Patagonia's home page this weekend
In the midst of the madness of black Friday, and this weekend of American consumerism run amok, come a few wise words from the outdoor retailer Patagonia.
In a full-page ad in the New York Times, the privately held company asks shoppers to think more carefully about what they purchase, and the real cost of all the things we buy.
The headline: Don’t Buy This Jacket
“We ask you to buy less and to reflect before you spend a dime on this jacket or anything else,” the company says.
The rest of the ad is worth reading, and thinking about, so I’ll copy the text here:
It’s Black Friday, the day in the year retail turns from red to black and starts to make real money. But Black Friday, and the culture of consumption it reflects, puts the economy of natural systems that support all life firmly in the red. We’re now using the resources of one-and-a-half planets on our one and only planet.
Because Patagonia wants to be in business for a good long time – and leave a world inhabitable for our kids – we want to do the opposite of every other business today. We ask you to buy less and to reflect before you spend a dime on this jacket or anything else. [click to continue…]

Do we really need to start the holiday shopping season on Thanksgiving night?
Here’s a comment that showed up yesterday on an April 2011 blog post [Best Buy CEO Brian Dunn: Sustainability is all about people] that I wrote praising Best Buy CEO Brian Dunn:
Brian Dunn, what a thoughtful and caring person he likes to portray himself. As a current employee, I have to join my fellow employees in cutting our Thanksgiving time short because we are opening at mid night. Brian Dunn isn’t going to be working in a store for 14 hours straight. Correction, I get a measly 30 minute break somewhere in that 14 hours. On a regular work day, I work for 7 hours straight without a required lunch because my shift has to be longer than 7 hours to take a lunch. They don’t even let me break away unless it’s completely empty in my department (which is rarely the case). Best Buy also keeps diminishing the value of the employee discount, which is one of the best parts of working for them. Eventually, there may not be a discount. If Best Buy keeps making knee-jerk reactions like opening at Midnight on Thanksgiving day, there may not be a Best Buy down the road. Customers and Employees want to spend time with their families on Thanksgiving day!
Meanwhile, the San Francisco Chronicle reports:
Valerie Brunmeier of San Jose plans a festive feast for her family on Thanksgiving, but two of her sons will have to hustle off to their retail jobs at local malls later that night.
“How do you relax when you know you’re heading out the door at 10 p.m. or so to go to work, and work all night long?” she said.
…Target, Best Buy, Kohl’s, Gap, Walmart, Toys R Us and Macy’s are among the major retailers that plan to fling open their doors early this season. Some stores plan to open at 8 or 9 p.m. Thursday, while others will open a few hours later at the stroke of midnight, trying to jump-start sales amid an uncertain economic climate.
It’s an arms race, of sorts, and the losers are the thousands of workers who have to cut their holiday short.
The backlash against Thanksgiving night openings began with petitions aimed at Target on Facebook and change.org. [click to continue…]
With the (yuk) holiday shopping season upon us, this weekend seems like a good time to devote a series of blogposts to the idea of shopping with your values. But before I get to today’s topic–the Buying for Equality guide published by the Human Rights Campaign–let me first humbly suggest that one way to express your values this season, if you care about leaving a more sustainable planet to our children, is not to shop at all, or to shop less.
Over-consumption is a problem. If all of the 6.8 billion people on the planet lived like Americans we’d be in trouble. Today, Black Friday, the busiest day of the year is also known as Buy Nothing Day. This year the organizers are saying:
We want you to not only stop buying for 24 hours, but to shut off your lights, televisions and other nonessential appliances. We want you to park your car, turn off your phones and log off of your computer for the day.
This is a nonstarter for me. I’m not parking my car, turning off my phone or shutting down my laptop (obviously). No way, no how. Indeed, I worry that a call to action like that turns off more people than it inspires. I much prefer the holiday messaging from the Center for a New American Dream, which exhorts people to simplify the holidays, by planning a holiday with more fun and less stuff. But most of us still want at least some stuff. Today, and over the next couple of days, I’ll try to suggest some ways we can acquire stuff that aligns with our values. [click to continue…]