Lately, I’ve been thinking about animal welfare. That’s partly that’s because I met Josh Balk of the Humane Society of the United States at the Fortune Brainstorm Green conference in May. Josh’s title is Director of Corporate Policy, Farm Animal Protection, at HSUS; his job is to work with big companies to get them to treat animals better.
Among other things, they are trying to get the pork industry to end the practice of confining m0ther pigs in gestation crates for most or all of their lives. These crates are designed so that the pig cannot turn around; their use has been compared to asking one of us to spend our lives in an airline seat.
Their battle with pig farmers is the topic of my story this week in Guardian Sustainable Business, headlined Why the US pork industry wants to shut down the debate over pig crates. Here’s how it begins:
Don’t try to convince the American pork industry that the customer is always right. Thousands of hog farmers and one of the industry’s big producers, Tyson Foods, want retailers, brands and supermarket shoppers to mind their own business and stop telling farmers how to raise pigs.
The issue? Gestation crates that confine mother pigs into metal enclosures so tightly that they cannot even turn around. The pork industry raises most sows in gestation crates, and says they do no harm.
But in the last year or so, about 40 companies – including fast-food chains McDonald’s, Subway, Burger King and Wendy’s, supermarkets Costco, Target and Albertson’s, food-service firms Compass Group, Sodexo and Aramark, and brands including Hillshire, which makes Jimmy Dean sausages and Ball Park Franks, and Kraft, which makes Oscar Mayer – have said that they will require their suppliers to eliminate the use of gestation crates by a certain date.
The industry is resisting, saying there’s no scientific basis to get rid of the crates. Dave Warner of the National Pork Producers Council told me that activist groups like HSUS have wrongly put pressure on the retailers and brands. [click to continue...]