electronics takeback

best_buy_5th_ave.home By now, everyone paying attention to the greening of corporate America knows about Wal-Mart’s sweeping sustainability programs. Big-box rival Best Buy has not been nearly as visible about its efforts to become more environmentally and socially responsible. But I recently visited Best Buy’s headquarters in Richfield, Minnesota, on assignment for FORTUNE, and came away impressed with what the $40-billion a year company has been doing.

My story, headlined Best Buy Wants Your Electronic Junk, appears in the current issue (December 7) of the magazine, as the latest in a series on FORTUNE 500 companies. This one showcases a corporate responsibility leader, and we settled on Best Buy.

Why, you may wonder? Predominantly because Best Buy is a pioneer when it comes to electronics take-back, which is the focus of the story. [click to continue…]

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