Religion

2007: Two steps forward?

December 31, 2007

As we say goodbye to 2007, I’ve been thinking about U.S. Climate Action Partnership, the energy bill, Dr. Elizabeth Blackwell and The Great Debaters—and what they tell us about how the world has changed, and how it hasn’t, in the year gone by.

This has been a watershed year, I’d argue, for the issue of sustainability in business and government. It was only last January that nine major companies, including General Electric, DuPont, Caterpillar and four utilities joined with four big environmental groups to for the U.S. Climate Action Partnership and call for mandatory federal regulations on emissions of greenhouse gases. Last month, Congress passed an energy bill that, while flawed, raises mileage standards for cars and requires much more efficient buildings and appliances. Those two events, both in Washington, can be seen as bookends to a year in which the environment in general and climate change in particular became mainstream concerns of business and government elites. It’s now clear to anyone paying close attention that Congress will in the next year or two enact meaningful climate change legislation. That will be a very big deal, needless to say.

There were other dramatic signs of progress in 2007. Al Gore and the U.N.’s Intergovernmental Panel on Climate Change (IPCC), represented by its chairman R.K. Pachauri, won the Nobel peace prize for their advocacy on climate change. (Later, Gore joined venture capital firm Kleiner Perkins to work on clean technology solutions to the problem.) The U.S. Supreme Court all but ordered the EPA to regulate carbon dioxide as a pollutant. By the end of the year, automakers GM, Ford and Chrysler and oil companies Conoco Phillips and Shell were among those signing onto U.S. CAP. The wind and solar energy industries, meanwhile, are growing fast, attracting investment and, most importantly, continuing to make technology gains. I could go on—about environmental initiatives at the local and state level, about green buildings, about the resistance to coal plants, about Wal-Mart’s impact and the like.

But are we making real progress, as a society, towards sustainability? Progress, of course, always comes in fits and starts. (The headline of this post, Two Steps Forward, is borrowed from my friend Joel Makower’s invaluable blog about sustainable business.) But I think what we are seeing right now in the U.S. (and I’m not qualified to speak about the rest of the world) is a society that’s moving forward and backwards at the same time. To be more specific, I see a yawning disconnect between the progress in the political and business world and business-as-usual in the broader, consumer culture which, in the end, matters as much if not more. Business-as-usual, when it comes to climate change, means things are getting worse as more and more carbon emissions get dumped into the air. That needs to change, soon. Which brings me to Dr. Blackwell and The Great Debaters.

First, though, do you doubt that the consumer behavior lags the elites when it comes to sustainability? If you do, I’d bet you didn’t spend any time at the malls or watching TV this past holiday season. Or realize that, for all the talk about climate change, roughly half the vehicles purchased in 2007 were SUVs and light trucks. Or see that despite the so-called credit crunch, millions of Americans continue to spend more money than they can afford to buy things they probably don’t need. Consider, for example, this shocking Los Angeles Times story about auto financing that, says, among other things that Americans are “slipping into a perpetual cycle of automobile debt,” that 45% of car loans are written for longer than six years, that the average loan is more than $30,000 (!), and that most car loans are made for amounts higher than the car is worth at the time of purchase. I hate to break it to you, friends, but these people aren’t buying Priuses.

Dr. Blackwell was the first woman to receive an M.D. from an American medical school. She did so in 1849, and I know that only because I bought a book about her last week as a birthday present for my nine-year-old niece. Dr. Blackwell wrote this about her experience at Geneva Medical College in upstate New York:

as I walked backwards and forwards to college the ladies stopped to stare at me, as at a curious animal. I afterwards found that I had so shocked Geneva propriety that the theory was fully established either that I was a bad woman, whose designs would gradually become evident, or that, being insane, an outbreak of insanity would soon be apparent.

Amazing, no? Today, in case you were wondering, there are about 235,000 female physicians in the U.S., slightly more than 25% of all doctors, the AMA says.
Last week, too, I saw The Great Debaters, a thoroughly entertaining movie about the debate team from all-black Wiley College that won national acclaim in the 1930s. (They defeated Harvard in the movie, USC in fact.) The students witness a lynching in one scene, which is fictional but could have happened; lynchings were a major civil rights issue during the Depression. One member of the team, James L. Farmer, went on to found the Congress of Racial Equality; he died less than nine years ago, so this isn’t ancient history. We’re still a long way from racial equality in America, of course, but we’re getting there, andfor the first time ever an African-American candidate is being taken seriously as a possible president.

Here’s the thing: Big, difficult social problems can only be solved by big, sweeping, political movements that engage millions of people. Sexism and racism led to the feminist movement and the civil rights movement, thanks to courageous people like Dr. Blackwell and James Farmer. Unfortunately, I don’t see anything comparable, not now and not on the immediate horizon, when it comes to the environment. (Please, if I am missing this story, let me know.) I don’t see anyone effectively challenging the culture of consumption that so dominates American society. I don’t know why the big environmental groups don’t say and do more around consumption issues; perhaps too many of their major donors drive SUVs and own vacation homes. I see a very few people trying – yes, here comes another plug for the Center for a New American Dream – and I continue to hope that religious leaders will step up to address the issue in a louder and more effective way. Churches and synagogues are, as best as I can, the places where conversations can and should unfold about values, about what really matters and, yes, about why buying that Hummer is an anti-social act.

So I’m cheered by what we’ve seen in 2007. But I’m reminded that we can’t expect government or business, for goodness sake, to lead us towards a path of buying, consuming and wasting less.

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Buy Nothing Day: A Post-Mortem

November 25, 2007

In 1972, when I was an undergraduate at Yale and a bit of an activist, I somehow became convinced that George McGovern was going to become the next president of the United States. After all, everyone I knew was going to vote for McGovern. On election night, reality intervened, as is its habit, and Richard Nixon won 49 of 50 states. It struck me that maybe everyone I didn’t know had voted for Nixon.

I feel something similar about Buy Nothing Day. I’d seen lots of publicity on green websites about Buy Nothing Day and thousands of people on Facebook had signed up to avoid the malls and department stores on “Black Friday,” the day after Thanksgiving, which is one of the busiest shopping day of the year. No one I know planned to get up before dawn to hunt for bargains at J.C. Penney or Kohl’s, both of which opened at 4 a.m. Maybe, just maybe, people’s consumption would be restrained this fall—when global warming and a looming recession are in the news nearly every day.

Apparently not. Early reports indicated that sales rose by about 8 percent on Friday, compared with a year ago, the biggest increase in three years. Shoppers were more frugal—spending about $348 each over the holiday weekend, down from $360 last year—but more of them apparently came out in search of lower cost items. Retailers were expected to rack up about $40 billion over the four-day weekend. So much for Buy Nothing Day.

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This, to me, is a reminder that of all the kinds of changes that we are going to have to make to tackle our environmental problems, and in particular global warming, the cultural changes are going to be the hardest.

I’m confident that corporate America will change. Big business is already becoming more sustainable, in part because of pressures from activists and from its own employees, but mostly because reducing energy consumption and waste makes business sense. When influential companies like General Electric, Wal-Mart and IBM take environmental issues seriously, as they do, others are bound to follow.

I’m also increasingly hopeful that political change is coming soon. This year has brought dramatic progress towards federal legislation that will put a price on carbon—the single most important policy change needed to curb global warming. Big forces are driving the Congress to act, among them the growing scientific consensus around climate change, the alliance of businesses that support carbon caps, the U.S. Supreme Court decision that all but orders EPA to regulate carbon, action in the states and more.

But cultural change? That’s going to be hard. Really hard. Virtually every American holiday—from president’s weekend to Thanksgiving—has become a shopping opportunity. Malls near where I live seem to be mobbed all the time. Shopping has become a means of self-expression, a way to kill time, cheap (or not so cheap) therapy, a sport—a whole lot more, obviously, than a way to satisfy our needs. To pick just one example, Americans spend about $15 billion a year on perfume. That’s considerably more than it would take, by most estimates, to provide clean drinking water to the roughly 1.2 billion people in the world who go without it.

Who among us doesn’t have more than we need? I watched a football game on a 50-inch HD TV earlier today, after going out for a run, with my 16 gigabit video iPod. I didn’t even keep my pledge to buy nothing on Black Friday. I heard a fascinating interview on NPR’s Science Friday with Alan Weisman, author of a book called The World Without Us, and when I passed by a Border’s bookstore soon after, I bought a copy (at a discount) for about $20. That was all the shopping I did during the four-day weekend but still…

What’s more, while there is plenty of activism and organizing around business and politics, I see very few groups or institutions that are addressing consumption. (The Center for A New American Dream is a prominent and most welcome exception.) My hope is that religious institutions will take on this job. Historically, Christians and Jews set aside one day each week for worship and rest, for a break from producing and consuming. Many still do, and the great thing about observing the sabbath is the insights you can glean about how to approach the other six days of the week. In a book called Sabbath Sense, my friend Donna Schaper, the senior minister at Judson Memorial Church in Manhattan, wrote about how we can “take back our time and take care of our souls–one moment at a time.” Maybe there’s still hope for Buy Nothing Day.

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A holiday message

November 19, 2007

Soon after I gave a favorable review to Wal-Mart’s new sustainability report, a press release arrived via email from the retailing giant. Wal-Mart announced that it will be “open” online on Thanksgiving Day, offering special deals and free shipping on the season’s “hottest items in electronics, toys apparels, home.” For those who somehow manage to stay away from their computers on Thanksgiving, Wal-Mart is promising to ring in “huge savings” on items like a Polaroid 43 inch LCD HDTV ($798) and a Zune 30GB MP3 Video Player ($98.87) in its stores, beginning Friday at 5 a.m. Think about that for a moment. On Friday at 5 a.m., people will be lining up to shop at Wal-Mart. That is, unless they opt to shop at J.C. Penney, which opens an hour earlier.

Yes, ‘tis the season when millions of Americans work themselves into a frenzy by buying things for others (and themselves) that they don’t need with money they don’t have. In a down economy.

It’s a stark reminder that the road to sustainability will be a long and difficult one and that corporate America, without environmental activism and dramatic changes in consumer behavior, won’t get us there anytime soon.

The problem’s simple: Almost nothing about the holiday shopping season, as it is currently constructed, is sustainable. We’re buying (and throwing away) too much. We’re driving too far in oversized cars powered by gasoline. We’re powering our shopping malls and homes with dirty coal. We’re generating too much trash. The bottom line: Until we develop an economy powered by renewable energy and with zero waste—and make no mistake, that’s where we must go—companies whose business it is to sell us more and more of whatever it is they make are, unhappily and inevitably, part of the problem.

So what’s to be done?

Actually, we’ve got some options.

For starters, I’m going to “participate” in Buy Nothing Day, an informal 24-hour moratorium on consumer spending this Friday. It’s an idea that’s been around for about 15 years, and has been embraced by citizens around the world. All it takes is a determination to buy nothing—not a hybrid car, not a CFL bulb, not a carbon offset–for one day. With all the talk about “green” consumption, it’s easy to forget that one of the world’s biggest environmental problems is the fact that we Americans consume too much. Here’s a 30-second YouTube video that makes that very point.

According to Facebook, which is one place where people are invited to join in Buy Nothing Day, some 82,778 people have signed up – and another 128,00 have been invited by friends to sign up, but have not.

Another idea: Take a look at a new organization with the clever name of Changing the Present, whose website can be found at www.changingthepresent.org. The idea here is that, instead of giving a tie or sweater, you can make a donation to a nonprofit, ideally one that’s close to the heart of the person you are “giving” it to. (It’s not only aimed at holiday shopping—people can create gift registries at the site for weddings or baby showers.) For $25, you can fund a field trip for students at KIPP Foundation schools, an acclaimed group of charter schools. For $50, you can support breast cancer research at the Memorial Sloan-Kettering Cancer Center. For $90, you can support the Rocky Mountain Institute’s work on behalf of biofuels to replace gasoline. The idea of making donations in place of gifts isn’t new, of course, but Changing the Present makes it easy and offers a wide range of choices.

Finally, there’s a group I’ve long admired called the Center for a New American Dream, whose goal it is to encourage Americans “consume responsibly to protect the environment, enhance quality of life and promote social justice.” The center’s motto is “More Fun, Less Stuff”—a smart message that doesn’t guilt-trip people, but encourages us to pursue more of what really matters in life. They’ve got a brochure and website called “Simplify the Holidays” that offers practical tips for avoiding the December frenzy at the mall, as well as low-carbon gifts, ways to cut holiday waste, how to deal with kids’ demands for stuff, etc.

I hope that you enjoy your Thanksgiving, and the holidays ahead. May they bring peace, renewal, fun, good food, time with family and friends—whatever it is that matters most to you.

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Atithi Devo Bhava

October 29, 2007

I’ve had another action-packed dizzying day of sensory overload in New Delhi, beginning with an early morning interview at TERI, India’s most important environmental NG), (about which more later), featuring a visit to spectacular 17th century Red Fort, the site where Jawaharlal Nehru declared India’s independence 60 years ago, and ending with a dinner under the stars at the home of Sheila Dikshit, the chief Minister of Delhi. My biggest takeaway: I’m struck by how much we Americans have to learn about hospitality from the Indian people.

I felt that way the first time I visited India in 2004, when I went to Mumbai with MTV Networks, and I feel it even more strongly on this trip. Everywhere, people are warm and welcoming and eager to share stories about their country. I don’t think this is because I work for FORTUNE, which is sponsoring a high-profile Global Forum event this week. (Today’s speaker was India’s prime minister, Manmohan Singh. Tomorrow, we hear from treasury secretary Hank Paulson and a bunch of CEOs.) I think it’s embedded in the culture, and journalist Edward Luce (who really knows what he’s talking about) says something similar in his wonderful book about India, In Spite of the Gods.

I felt compelled to share my impression at dinner this evening with a couple I’d just met—Arindam Sen Gupta, the thoughtful editor of The Times of India, and his wife Swati, a delightful and ebullient woman who has studied at Oxford and Stamford. People in India, I suggested, seem to live by the commandment in the Old Testament, when God told the Jews, “You shall neither mistreat a stranger nor oppress him, for you were strangers in the land of Egypt.” That’s when I learned about Atithi Devo Bhava.

Swati explained to me that it is a Hindi expression which means, literally, that “the guest is God.” The idea is to treat every guest to your home as if he or she was a God. She said it’s the way people in India–rich, poor and in between–are raised.

Minister Sheila Dikshit, as if on cue, approached a Time Inc. colleague of mine named Dawn Bridges, who was getting chilly. (Daytime temps here are in the high 80s, but it drops to the 50s at night.) She gave Dawn a beautiful pashmina to wear, and stay warm. Later that night, I ran into Dawn again. She was still wearing the pashmina—the minister had insisted that she keep it.

Arindam and Swati were stimulating dinner companions. We talked about many things—Indian politics, Hilary, Barack Obama, the glaring inequalities that remain even as India’s economic growth continues unabated, and, of course, climate change. They loved Al Gore’s movie, and said that India is waking up to the dangers of global warming.. The 2004 tsunami, the terrible flooding earlier this year in Mumbai, the melting of the Himalayan glaciers—all this has India’s elites worried. The government’s first priority remains fighting poverty and driving economic growth—after all, a third of India’s billion people still live on less than a dollar a day– but they told me that India has too much to lose to ignore the climate crisis. India has subsidies already for wind and solar power. The U.S. can spur action by taking global warming more seriously, evolving into a less wasteful society and developing green, renewable technologies that can be shared with India.

For her part, Minister Dikshit has made “Green Delhi” a key theme of her nine year record as the chief executive of this fast-growing city. Buses and the ubiquitous three-wheel motorized rickshaws (like the one below) are powered by compressed natural gas. Green buildings are going up. There’s much more to be done, but it’s a start.

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Marriott family values

May 25, 2007

Because I travel a fair amount, and because I’m a little obsessive about loyalty programs, I belong to the Marriott, Starwood and Hyatt hotel “points” programs. When given a choice, I usually opt for Marriott. The properties are a little bland, but the people tend to be friendlier.

I learned why last week when I spent a little time with J. Williard “Bill” Marriott II, the company’s CEO and the son of its founders. Marriott was holding a companywide volunteer day, and Bill went off to work at the D.C. Central Kitchen, a nonprofit in downtown Washington. He came across as a plainspoken guy who’s genuinely comfortable with people and proud of the employees at Marriott.

Today’s CNNMoney.com column looks at Marriott’s corporate culture. Here’s how it begins:

In 1927, J. Willard Marriott and new bride, Alice, opened a nine-stool root beer stand in Washington, D.C. It grew into a restaurant chain called Hot Shoppes and much later became a hotel company. Their son Bill Marriott worked in the kitchen as a young man.

Last week, to celebrate the 80th anniversary of the $11.5-billion-year Marriott Corp. Bill Marriott returned to the kitchen – this time as a volunteer, to prepare food for Washington’s poor people at a nonprofit called the DC Central Kitchen. He was joined by about 25 Marriott employees.

It was a fitting way to mark Marriott’s anniversary, not just because it echoed the company’s humble beginnings, but because it reflects a corporate culture built on an ethic of service.

You can read the rest here. The photo below comes from Bill Marriott’s blog.

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An interesting week for me–opening day of the baseball season with the Washington Nationals, celebrating Passover and noting the April 1 deadline for companies to apply for visas for high-skilled immigrants. They all come together, somehow, in this week’s CNNMoney column.

Here’s how it begins:

Imagine if the baseball season had begun this week without such foreign-born stars as Albert Pujols, David Ortiz, Justin Morneau and the latest Japanese import, pitcher Daisuke Matsuzaka and his mysterious “gyroball.”

It wouldn’t be as much fun, would it? Fans want to see the most skilled players compete – immigrants and Americans.

So why is it that people don’t want skilled immigrants to compete for jobs in the multibillion-dollar technology industry?

Frankly, it seems crazy and not a little troubling to me that America, a land of immigrants, makes it terribly difficult for skilled engineers, scientists and teachers who were born elsewhere to live and work here. (I feel much the same way about unskilled immigrants, but that’s another story.) Passover, in the end, didn’t make its way into the column, but a core lesson of the holiday certainly informs my view on this: “When a stranger lives with you in your land, do not oppress him. He should be treated as a regular citizen…and you shall love him as yourself, because you were strangers in the Land of Egypt.” (Vakikra 19, 33-34)

You can read the rest of the column here. Comments, as always, are welcome.

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Some conservative Christians want the Rev. Richard Cizik, who runs the Washington office for the National Association of Evangelicals, to stop talking about global warming. I had dinner with Cizik this evening, and I can assure you that’s not going to happen. Good thing, too, because evangelicals are an important part of a growing political movement to act to slow global warming.

Cizik’s a fascinating guy. A Washington veteran–he’s been the voice of evangelical Christians in Washington since the early 1980s–it was Cizik who with the Rev. Jim Ball (“What Would Jesus Drive?) drove what has been called the greening of evangelicals. Social conservatives including James Dobson of Focus on the Family, Gary Bauer, Tony Perkins and Paul Weyrich don’t like that one bit. They sent a letter to the NAE asking Cizik to stop talking about climate change or quit. They wrote:

Cizik and others are using the global warming controversy to shift the emphasis away from the great moral issues of our time, notably the sanctity of human life, the integrity of marriage and the teaching of sexual abstinence and morality to our children.

We believe the NAE lacks the expertise to take a position on global warming. That is the essential point of this letter. Richard Cizik also lacks this expertise, and to our knowledge, he has never been asked to speak for the rest of the Association in such areas of controversy.

Cizik’s not quitting, he told me, he’s not shutting up, and he has the public support of the president of the NAE. He has over the years broadened the evangelical agenda beyond the social issues of abortion and gay rights to include the human rights (particularly the persecution of Christians), the genocide in Darfur and climate change.

I’d never met Cizik before. (We’d been invited to have dinner together because we are on a panel about sustainability on Sunday at Harvard Business School.) He told me the story of how he got religion on the issues of climate change. His first sustained exposure to the issue came at a conference in Oxford, England, to which he had been invited by Ball, and he knew from the start that the topic would be controversial among conservative Christians. “The issue is so culturally, politically and scientifically riven with emotion,” he said. Friends in the evangelical movement urged him not to get involved but he felt called to use his position to raise the issue. “I couldn’t not speak,” he said.
r_cizik_02.jpgHis education was systematic. A group of well-to-do female philanthropists with a passion for the environment called Rachel’s Network, which is named after environmentalist Rachel Carson, took Cizik under their wing. (Winsome McIntosh, an heir to the A&P fortune, started the group and members and advisors include Barbara Streisand and Alice Waters.). They introduced him to scientists and activists including Phil Clapp of the National Environmental Trust and David Hawkins of NRDC. With Harvard Medical School’s Center for Health and the Global Environment, Cizik organized a conference of evangelicals and climate scientists. Cizik found himself on panels with the likes of John Passacantando, who runs Greenpeace. As Cizik spoke out, he was featured by the media, including Terry Gross and Krista Tippett on NPR, and he was pictured in the “green issue” of Vanity Fair. He traded in his RV for a Prius and took the “T” in from the airport before our dinner.

Do you start to see why Dobson & Co. might be unhappy with Cizik? He’s hanging around with enviros, scientists and reporters. Worse, he was perceived as less than enthusiastic about some of the politicians favored by conservative Christians, notably Rick Santorum, the former U.S. Senator from Pennsylvania, who was anti-abortion and opposed gay rights but also uninterested in global warming.

Cizik told me that he simply doesn’t believe that climate change and the environment should take second place to the social or family issues. Indeed, he sees the environment as a family issue, for very personal reasons. Cizik has a son with a hearing disability, which doctors don’t understand, and it has occurred to him that the cause could be environmental. He had an expensive analysis done of his own body chemistry, and it turned out that he has above-average levels of mercury in his body.

“Why are autism rates going up?” Cizik asks. “Why are breast cancer rates going up?”

Put it more bluntly–if global warming disrupts the planet as violently as some scientists say it will if nothing is done, a whole lot of families are going to be destroyed.

“When the Bible says that God granted Adam and Eve dominion over all the Earth, He means for us to care for it, not to abuse it,” Cizik says.

“This is a family issue,” Cizik told me. “It’s a moral issue. It’s a pro-life issue.” Take that, Dr. Dobson.

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God at Work

January 17, 2007

Yes, it’s a pun. God’s at work when we work to make the world a better place, says David Miller, a former executive with IBM and HSBC who became a Presbyterian minister and now serves as executive director of the Yale Center for Faith and Culture. His new book, called God at Work: The History and Promise of the Faith at Work Movement (Oxford, 2007) is the topic of today’s CNNMoney column.

I met David nearly seven years ago, when researching what became a Fortune cover story called God and Business. In my 10-plus years at the magazine, that’s still the most read, most commented-upon, most buzz-generating story I’ve done. It’s clear to me that millions of us want to be able to bring our whole selves to work every day, and that means living our faith and values on the job. David has thought as much as anybody about how companies can help that to happen, in a pluralistic society, and why it’s a good idea.

Here’s how the column begins:

Most companies strive to be family-friendly. Some brag that they are gay-friendly. But how many are faith-friendly?

Not enough, says David Miller, a minister, author and former business executive. Ford, American Express and Tyson Foods are among the better-known faith-friendly firms.

More often, though, companies don’t invite their people to bring their whole selves, including their faith, to work, and they are missing an opportunity, he says

You can read the rest here.

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Globalization and sustainability are two business buzzwords these days. Churches know a bit about both—Christianity, after all, went global long before GE and it has thrived for 2000 years.

So I ask a panel of clergymen with business expertise at the Business for Social Responsibility conference this week how to think in an ethical way about outsourcing. Put simply: If a company moves a job from the U.S. to India, is that good, bad or neither? After all, the Indians need the jobs more than we American do. And the scriptures say love your neighbor, not love your next-door neighbor.

The best answer came from David Miller, a Presbyterian minister and a former IBM executive who teaches at Yale, consults with business leaders and has a new book out called God at Work: The History and Promise of the Faith and Work Movement.

David said, in essence, that so long as the workers in the global south are treated fairly, and that so long as business offers support, financial or otherwise, to the workers in the U.S. who lose their jobs, there’s nothing wrong with globalization. It may even be a good thing if wealth spreads to poor countries.

So the next time Dell opens a call center in Bangalore, I’m going to cheer. Take that, Lou Dobbs.

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A Church Tackles Consumption

November 5, 2006

Consumption is a big, important environmental and moral issue, but it doesn’t get talked about nearly as much as it should. A group based in Takoma Park, Md., called the Center for a New American Dream does some great work around consumption, but I’m not aware of any other NGOs that make it a focus. The result is the we get bombarded nonstop with messages from the mass culture and from advertisers telling us that if we buy more stuff, we will be happier, sexier, more admired or respected, and we get all too few countervailing messages.

It’s up to families and religion, as best as I can tell, to deliver the countercultural message–that happiness is more likely to come from pursuing resources that are unlimited (friendship, love, community, knowledge, spiritual growth) than it is from consuming stuff that is limited (houses, cars, electronics, toys) and not likely to be good for the planet. I’ve often heard the statistic that Americans make up 5% of the world’s population and consume 25% of its energy and material, although I don’t know the source. Anyone know?
In any case, I was pleased to see that a big, evangelical church in Cincinnati, Ohio, called Crossroads is tackling the issue of consumption head-on. Interesting, I’m told that Crossroads was started by a group of employees from Procter & Gamble. Here’s how the church describes a series of Sunday teachings for the month of November on its website:

Do you know the Joneses? They live in bigger houses, drive nicer cars and wear more stylish clothes than you do. Try as you might to keep up, they always seem to be a few steps ahead. Might sound familiar, but the reality is that ‘the Joneses’ are a lie – they’re just an invisible standard propped up by a consumer culture that profits from telling us what and how much we ‘should’ have. And pursuing this standard only leads to personal, financial and spiritual wreckage. Join us in November as we expose the façade of ‘the Joneses’ and kick ‘em to the curb.

I think business will gradually help us solve many environmental issues–global warming, renewable energy, overfishing, just to name a few–but dealing with overconsumption, however we choose to define it, will be up to us.

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