Sadly, this video focuses on what “she” (the driver of a company car, e.g. the employee) can do even though this is about “fleet vehicles” (e.g. company fleets). The video talks to what individuals can do with a fleet vehicle that mirror what we can do with our own cars: choose the right size (higher mpg!) vehicle, keep tires inflated, choose efficient routes, …

Again, this is about ‘fleet efficiency”, rather than individual actors, and the video doesn’t take even a moment to suggest that there is something beyond the individual, that there is an organizational and institutional role to play.

See: The Power of Scale: getting the leverage wrong